1. Who we are
This Privacy Policy explains how DCRM Sciences, Inc. ("DCRM Sciences", "we", "us" or "our") collects, uses and shares personal information when you visit alcorbio.com (the "Site") or contact us through it. Alcor Bio is a product of DCRM Sciences.
For visitors in the European Economic Area (EEA), United Kingdom and Switzerland, DCRM Sciences is the controller of the personal information described here.
- Company: DCRM Sciences, Inc., a Delaware corporation
- Address: 131 Continental Dr, Suite 305, Newark, DE 19713, USA
- Privacy contact: admin@alcorbio.com
This policy does not cover information we process on behalf of our customers, either inside the Alcor Bio software or when we run KOL outreach for them as a service. That processing is governed by our customer agreement and data processing agreement.
2. Information we collect
We collect what you give us through the Site, a small amount of technical data your browser sends automatically, and, where allowed, information from our advertising pixel.
| Source | What we collect |
|---|---|
| Intro call request form | Your name, work email, company, role and industry; how you'd like to work with us (done for you, software, or not sure); what you need KOLs for; and when you need your first KOL calls. Submissions are stored by our hosting provider, Netlify, and sent to us by email. |
| Call scheduling | The time you choose and any details you add when booking, collected through Google Calendar appointment scheduling, provided by Google LLC |
| Emails and calls with us | What you choose to tell us, such as questions about your project |
| Email updates (if you subscribe) | Your email address and your subscription preferences |
| Advertising pixel (Whop) | Pages you view on the Site, the ad or link that brought you here, browser and device information, and the fact that you sent a request or booked a call. When you send the intro call form, your name and work email are passed with that event so the visit can be matched to the ad you saw. See section 4. |
| Automatic technical data | IP address, browser and device type, pages viewed, referring page and time of visit, recorded in our hosting provider's server logs |
Please do not send us patient data or other health information about individuals through the Site. We do not need it, and the Site is not designed to receive it.
We collect information about professionals acting in a business capacity. We do not collect sensitive personal information through the Site.
3. How we use your information
We use your information to respond to you, arrange intro calls, run the Site and measure which of our ads work. We do not sell it, and we do not use it for automated decisions that have legal or similarly significant effects on you.
| Purpose | Information used | Legal basis (EEA/UK) |
|---|---|---|
| Respond to your request and schedule your intro call | Form and scheduling details | Steps you ask for before a contract; our legitimate interest in answering business enquiries |
| Follow up about Alcor Bio after your call | Name, work email, company, role, call notes | Legitimate interest in B2B communication with people who contacted us |
| Measure and improve our advertising | Advertising pixel data, including name and work email when you send the form | Your consent, which you can withdraw at any time |
| Send email updates | Email address, preferences | Your consent, which you can withdraw at any time |
| Operate, secure and fix the Site | Technical data | Legitimate interest in a working, secure website |
| Comply with law and protect our rights | Any of the above, as needed | Legal obligation; legitimate interest |
Every marketing email has an unsubscribe link. You can also email admin@alcorbio.com to stop receiving them.
4. Cookies, the ad pixel and embedded content
Strictly necessary storage. The Site uses your browser's local storage to remember your cookie choice and to make pages and forms work. This does not track you.
Advertising pixel. We use the Whop pixel, provided by Whop, Inc., to understand which of our ads and links bring people to the Site and which visits lead to an intro call request or a booked call. The pixel may set cookies or similar identifiers in your browser and sends the information described in section 2 to Whop. Whop's own privacy policy applies to its handling of that data.
Your choice. Wherever you visit from, the pixel does not load and sets no cookies until you click Accept in the cookie banner. You can change your choice at any time with the "Cookie settings" link at the bottom of every page; declining after accepting deletes the pixel's cookies on our domain and switches it off straight away. You can also block or delete cookies in your browser settings. Our Cookie Policy lists every cookie we use.
Presentation video. Our presentation video is embedded in YouTube's privacy-enhanced mode (youtube-nocookie.com). Nothing loads from YouTube until you press play and then agree to load the player. Once you play it, Google's privacy policy applies to that viewing.
Scheduling. When you choose a time for your call, the booking calendar is provided by Google, whose own cookies and privacy policy apply.
5. Who we share it with
We share personal information only with service providers who help us run the Site and our business, under contracts that limit their use of it:
- Website hosting and form submissions: Netlify, Inc.
- Call scheduling and video calls: Google LLC (Google Calendar)
- Advertising measurement: Whop, Inc. (the Whop pixel)
- Email and email updates: Namecheap, Inc.
- Business records and CRM: Lempire SAS
We may also disclose information to professional advisers, when required by law or legal process, to protect rights and safety, or to a buyer or successor in a merger, acquisition or asset sale.
We do not sell personal information for money. Sharing pixel data with Whop to measure our advertising may count as "sharing" for targeted advertising under some US state laws; you can opt out at any time through "Cookie settings" (see section 9).
6. International transfers
We are based in the United States, and our service providers may process data in the US and other countries. When we transfer personal information from the EEA, UK or Switzerland, we rely on the European Commission's Standard Contractual Clauses (with the UK Addendum), the EU-U.S. Data Privacy Framework where the recipient is certified, or another lawful mechanism. You can ask us for a copy of the relevant safeguards.
7. How long we keep it
- Intro call requests and related correspondence from people who do not become customers: up to 24 months after our last contact
- Email update subscriptions: until you unsubscribe, then a suppression record so we do not email you again
- Advertising pixel data: as set by Whop's retention policy
- Server logs: up to 90 days
- Longer where the law requires it or to resolve a dispute
8. Security
We use reasonable technical and organizational measures to protect personal information, including encryption in transit (HTTPS) and access limited to staff who need it. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
9. Your rights
To use any of the rights below, email admin@alcorbio.com. We will respond within the time the law requires (one month under GDPR, 45 days under most US state laws), and may need to verify your identity first. We will not treat you differently for using your rights.
EEA, UK and Switzerland. You have the right to access, correct or delete your personal information; restrict or object to our processing (including any direct marketing, at any time); receive your data in a portable format; and withdraw consent where we rely on it, including for the advertising pixel. You may also complain to your local data protection authority or, in the UK, the Information Commissioner's Office (ico.org.uk).
US residents. Depending on your state (for example California, Colorado, Connecticut, Virginia, Texas or Oregon), you may have the right to know what personal information we hold about you, get a copy, correct it, delete it, and opt out of its sale, its sharing for targeted advertising, or profiling. To opt out of the advertising pixel, use "Cookie settings" at the bottom of any page and choose Decline, or email us. We honour Global Privacy Control signals as an opt-out where the law requires it. You may use an authorized agent, and if we deny your request you may appeal by replying to our decision.
10. Children
The Site is for business professionals and is not directed to anyone under 16. We do not knowingly collect personal information from children. If you believe a child has given us information, contact us and we will delete it.
11. Changes to this policy
We may update this policy from time to time. We will post the new version on this page with a new "Last updated" date and, for material changes, give more prominent notice.
12. Contact us
DCRM Sciences, Inc.
131 Continental Dr, Suite 305, Newark, DE 19713, USA
admin@alcorbio.com